Bralettes are undoubtedly having a fashion moment. But are they here to stay?
That’s the “million-dollar question,” according to Jennifer Foyle, president of lingerie retailer Aerie. Lightweight and breezy, bralettes are a more comfortable alternative to padded bras with underwire—and they’re what the label is best known for. 
Aerie, and parent company American Eagle Outfitters Inc., got a jump-start on other lingerie sellers by specializing in less-lined bras just as the trend took hold last year. The success in bralettes has been a coup for Aerie, with the styles leading the way to six straight quarters in double-digit jumps in comparative store sales.
“There’s a whole runway here as far as the lightly lined categories and unlined categories that I think are going to be strong and will continue to be strong,” Foyle said on a conference call with analysts on Wednesday.
This is all good news for American Eagle, which despite a cheerless holiday earnings forecast Wednesday has …
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