Pediatricians in Colorado are prescribing over 200,000 books a year to children aged six months to five years old, three-quarters of whom are from low-income families. Nearly 90% of children visit a doctor at least once a year, which makes them perfectly placed to help with early literacy development. The intervention makes parents more likely to read to their children and boosts language development.
The program, which operates in 62 out of Colorado’s 64 counties, reaches approximately 125,000 children aged between six months and five years old, three quarters of whom are from low-income families. More than 200,000 books are prescribed each year in around 330 participating clinics by more than 1,700 health professionals. Studies from other states show participating parents in the US are two-and-a-half times more likely to read to their children, and children’s language development is improved by three to six months by the time they reach school. …
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